A lot of people might believe that entrepreneurs are only interested in money, but when you talk to really successful entrepreneurs, you find that they hardly ever talk about money as a goal or as an accomplishment.
Like most entrepreneurs, you can probably instantly say what activities you find irritating or just okay and would like to be freed up from. But when it comes to things you find irritating, the input is coming from outside you—it’s an activity that’s outside of you, a situation that’s outside of you, a relationship that’s outside of you. So, to a certain extent, the world is doing the work for you. In other words, it’s irritating you and it’s not giving you stimulation that’s anything better than okay. You want freedom from these activities.
In my ABC Model exercise, I encourage entrepreneurs to increase their freedom and improve their lives by eliminating activities they find irritating (“A activities”), delegating or automating activities that are “just okay” (“B activities”), and increasing the amount of time they spend doing activities that are fascinating and motivating to them (“C activities”).
No matter what you do or how much money you make, the question arises: Can money buy happiness?
Each of us has a unique set of talents and skills that, when combined, create value in the world. This is what we define as a person’s Unique Ability.