Multiplying Products And Services In The Marketplace

A recent book by Matt Ridley called The Rational Optimist has captured my attention and imagination. For years, Ridley, a British microbiologist, has been looking at the economic history of the planet, and he now contends that all human progress starts, deepens, and expands as the result of a single daily activity: trading goods and services with strangers. In other words, all the extraordinary progress we see continually increasing in the world around us comes from the activity of trading in the marketplace. In terms of multipliers, nothing that human beings have ever created matches the multiplying power of trade.… Read more

Multiply The Opposite Of Everything You Dislike

Back in 1980, I picked up a book that I have read five times over the past 30 years, called The Technological System by Jacques Ellul. In it, Professor Ellul describes how technology is a profoundly self-generating process in human affairs that impacts every aspect of daily life. By “technology,” he does not just mean machines and mechanical devices, but also systems of thinking, learning, and organizing. If you just compare your life today, from a technological standpoint, with what surrounded you 20 years ago, your own experience will support Jacques Ellul’s thesis.… Read more

Multiplier Tools That Are Building Us

Anyone who followed the development of television in the 1960s knows of Marshall McLuhan. One of McLuhan’s sayings is a perfect description of the multiplier universe in the 21st century: “We shape our tools and thereafter our tools shape us.”… Read more

Disruption Is An Opportunity for Multipliers

For the past 35 years of being a business coach, I’ve tested and proven the multiplier approach to organizational transformation with thousands of entrepreneurial firms in 60 different industries around the world. I’ve done small business coaching with firms of just two or three people right up to entrepreneur coaching with the leaders of multinational organizations employing several thousand. The Multiplier Mindset has worked wherever it was tried.… Read more