I’ve discovered that when entrepreneurs become emotionally engaged with a big new possibility or idea, they’ll often find themselves procrastinating on achieving it.
In my ABC Model exercise, I encourage entrepreneurs to increase their freedom and improve their lives by eliminating activities they find irritating (“A activities”), delegating or automating activities that are “just okay” (“B activities”), and increasing the amount of time they spend doing activities that are fascinating and motivating to them (“C activities”).
If you look at almost any entrepreneur — just starting out, successful, or somewhere in between — one thing they’ll all have in common is that they’ve battled or are currently battling complexity.
As long as I’ve been alive, the most dominant contentious issue that people debate has been capitalism.
So many people believe that having to do things you don’t enjoy is simply a part of life. They’ve bought into a message that life isn’t about having everything the way you want it to be.